Milwaukee Announces The. Best. Contest. Ever.
Milwaukee is giving away free tools for life to the biggest knucklehead on the block. In order to be considered for the prize (which is actually $500 of cordless tools each year for 20 years), you must have some kind of permanent Milwaukee tattoo on your body. Honest truth. The best part is that they've set up a website (milwaukeeink.com) so you can be witness to the insanity. If you're inked up already, go to the site and submit your tattoo for consideration. If you're not, then you have until December 2011 to decide what tool you want to see on your bicep every day for the rest of your life. If you just got home from the tattoo parlor and have a nice, new image of a Bosch Bulldog on your thigh...ooooo...sorry, you're not eligible. No free tools for you.
The deal is that there is open voting which chooses the monthly winner ($300 in 12 or 18-volt tools) and then from those 15 monthly winners a grand-poobah-set-for-life tool pimp is chosen by a judge.
We can't wait to watch this unfold. We can see it now..."hey, the dude with his entire back tattooed just won the monthly prize...maybe I can one-up him by tattooing a bandsaw on my face!"
In all honesty though, this is a great way to reward their most loyal (and extreme) customers, and it's waaay out of the box. Good stuff from Milwaukee.
Go to Milwaukee Ink for more information and voting.
Daydream about spending $500 a year on Milwaukee tools at Amazon.com
The press release is after the jump...
Milwaukee Electric Tool Announces Chance to Win Tools for Life*
MILWAUKEE, WI - Milwaukee Electric Tool Corporation announces the chance to win Tools for Life* through their recently launched Milwaukee Ink website. Dedicated to the loyal Milwaukee users that have made a lifetime commitment to the brand through body art, MilwaukeeInk.com is an interactive website that gives users the opportunity to upload their own Milwaukee® tattoo images, rate those of their peers and win prizes.
The Milwaukee Ink Tattoo of the Year contest will run through December 2011, giving users the chance to receive monthly recognition in the interim. With the "Rate Tattoo" feature on the website; participants, friends and family can vote on each tattoo once a day to bring the best tattoos one step closer to earning the honor of "Milwaukee Tattoo of the Month". Monthly winners will each receive a tool valued up to $300 and then be eligible to win the grand prize of Milwaukee Tools for Life*.
Since 1924, Milwaukee Electric Tool has demonstrated their commitment to the trades by offering advanced, innovative solutions that deliver unsurpassed durability. This commitment to quality has translated to users that are so passionate about the brand that they choose to publically showcase their loyalty. Milwaukee Ink serves to honor and reward these faithful Heavy Duty users.
*Tools for Life: Choice of tools valued up to $500, every year for 20 years. For complete Official Rules and information on how to enter, visit www.MilwaukeeInk.com.
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Posted by Doug Mahoney at September 30, 2010 5:20 AM